http://askance.wordpress.com/2008/04/06/tradeshows/ The Good, The Bad and The Ugly Tue, 08 Apr 2008 08:54:43 +0000 http://wordpress.com/ hourly 1 http://askance.wordpress.com/2008/04/06/tradeshows/#comment-33 Alison Tue, 08 Apr 2008 08:54:43 +0000 http://askance.wordpress.com/?p=16#comment-33 Good to see you back! I have started to do fairs this year and agree with a lot of the points you raise. I would say that attendance has to be considered as part of a marketing strategy and that it's best to attend with the intention to get more out than selling your products e.g. securing some press coverage, market research, etc. Good to see you back!
I have started to do fairs this year and agree with a lot of the points you raise. I would say that attendance has to be considered as part of a marketing strategy and that it’s best to attend with the intention to get more out than selling your products e.g. securing some press coverage, market research, etc.

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